Free Coordinates

Connecting the dots…

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Hot on the heels of being bought up by Nikkei, the FT has seen the value of declaring its shared mission: “to translate information into knowledge with timely, accurate reporting and analysis around the clock from Beijing to Brussels, Tokyo to New York and London to Johannesburg. With our global networks, we connect the dots in an increasingly interconnected world.”

While lacking the fire and zing of “Without fear and without favour”, it is nevertheless a decent statement and underlines the value of making your purpose clear for all to see and react to. As Grant Thornton UK’s chief executive Sacha Romanovitch puts it, “a strong sense of purpose helps a venture thrive.” It gives people a shared cause to rally around, a big why to spur them on, a point of guidance for day-to-day decisions and actions.

So a strong purpose is both glue and fuel – a potent mix for any organisation or endeavour.

 

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